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This is So Simple - SEO 101

If you are going to take the time to build a
website to post on the web, it makes absolutely
no sense not to utilize some very basic search
engine optimization techniques that will certainly
increase the likely hood that you will receive some
decent rankings in the search engines.

When it comes to seo or search engine optimization
there are two main factors that determine you
websites ranking. Both of these you have control
over, but one you have a greater deal of control
so this is what I want to concentrate this weeks
discussion on.

The two main factors are “on page”
that you can easily tuneup in your favor,
and “off page” factors that have to do with backlinks
and how other sites link or “point” to your website.
Whether you are building a brand new page or updating
a current website - these on page factors are simple
white hat techniques that will place your page over
95% of the websites out there. It amazes me why so
few people employ these techniques.

1-Select domain names and file names that contain
your main keywords. If you are building a brand new
site and are selecting a domain name - choose one
where your main keyword is the first word of the
domain. When buillding individual pages within your
site -name the pages with the main keyword of that
page - so a page where I will write about
artic wolves I would name articwolves.html

2-Keyword Phrases - these are the search terms that
you want your page to rank for.
a-the first place you should have the main keyword
phrase is in your meta title tags within your html.
The optimum way to write a title tag is Main Keyword
Phrase | Secondary Keyword Phrase Avoid
nothing words such as the, a, is etc.

3-This keyword phrase should be in bold or h1
tag the very first word in the visible text of
your website.

4-The meta tag description is one of the most
important sentences you will write for your web
page. Think of this sentence as your “hook”.
In most cases this is what is used as content
in the search engine listings - so write a sentence
that makes the reader want more - to go visit your
website. The main keyword phrase should be located
about about the 3rd or 4th word in this sentence.
Optimally you want to use 2 sentences with the
second one being a “take action” type of sentence.

5-The meta tag keyword - use your main keyword
phrase first, try not to repeat, and use maximum
7 keyword phrases

6-Your main keyword phrase should also be found
as one of the very last words on you webpage -
at the very bottom of your page.

7-Other than above you do not want to use your
keyword phrase to a point where it will exceed
2-5% of the total number of words on your page.

8-Do not use dynamic generated url or frames -
use constant firm urls such as .html, .php

9-Use keyword phrases within your graphics and
alts of your graphics

10-Use keyword phrases when linking to other
pages within your website.
By employing just the above ten steps your site
will be ahead of 95% of the websites out there.